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Latest News
In our blog, you will get acquainted with the latest trends in e-commerce, interesting articles, expert opinions, important industrial events, and practical tips that will help you achieve success in the dynamic world of e-commerce.


How Leading Brands Are Changing the Customer Experience in 2025
There have been some notable changes in consumer behavior over the past year (2024). People have become more engaged with brands, started...
May 27, 2025


4 Tips for Sellers on How to Build a Strong Brand on Marketplace Be Different to Make a Lot of Money!
Be Different to Make a Lot of Money! In business, as in nature, uniqueness is important - it is what attracts customers. The ability to...
May 15, 2025


What is Social eCommerce?
Social commerce is the use of social media groups to drive sales in e-commerce, and it is a huge market: by 2027, social commerce revenue...
May 15, 2025


What is an Order Management System?
An Order Management System (OMS) is any system that helps companies track, manage, and fulfill orders from the moment they are placed by...
May 15, 2025


WORLDEF ISTANBUL 2025 : The Ultimate Global E-Commerce Event You Can't Miss
Istanbul is set to become the beating heart of the global e-commerce ecosystem as WORLDEF ISTANBUL 2025 takes center stage from May...
May 1, 2025


Loyalty Programs: What They Offer, How to Implement Them, and Why Expectations Should Be Measured
Loyalty programs have become an integral part of modern retail, playing a key role in customer retention and driving sales. However,...
Apr 15, 2025


Maintaining Brand Integrity on eCommerce Platforms
Today, brand integrity is more important than ever, especially in eCommerce in 2025. It represents the identity, quality, and reputation...
Apr 15, 2025


What is Product Categorization on a Marketplace and How Can It Be Improved?
If a user can’t find the product they want within 54 seconds, they will move on to another website. Wondering how to keep them engaged...
Apr 15, 2025


Balkan eCommerce Summit 2025 – The Place Where the Future of Balkan eCommerce is Created!
On April 29-30, the Balkan eCommerce Summit will take place at Arena Sofia, Bulgaria, bringing together professionals from over 20...
Apr 15, 2025


Buildy - The new member of association
Buildy is the first construction and renovation materials application in Georgia (iOS & Android) that simplifies the purchasing...
Mar 20, 2025


"eCommerce Breakfast" event
"eCommerce Association Georgia" presents an exclusive series of events – “eCommerce Breakfast” This is a special series of meetings that...
Mar 18, 2025


Doing Digital Forum and Georgia’s E-Commerce Association Sign Memorandum of Understanding
The international Doing Digital Forum (DDF) and Georgia’s E-Commerce Association have signed a Memorandum of Understanding (MoU) as part...
Mar 17, 2025


The Best Strategies for Optimizing Visual Elements in eCommerce
In today’s visually driven digital world, images are no longer just about aesthetics—they drive sales. Consumers have less time to read...
Feb 14, 2025


What is Product Categorization on a Marketplace and How Can It Be Improved?
If a user can’t find the product they want within 54 seconds, they will move on to another website. Wondering how to keep them engaged...
Feb 14, 2025


7 Digital Payment Methods That Are Changing B2B
In the B2B world, traditional payment methods often lead to delays, errors, and inefficiencies. Expired or incorrectly printed checks,...
Feb 11, 2025


New Horizons of E-Commerce: Top 5 Trends That Will Change Online Commerce in 2025
1. Mobile Accessibility: The Rise of mCommerce Mobile commerce (mCommerce) is set to dominate e-commerce in 2025, driven by convenience....
Feb 11, 2025


10 Mistakes to Avoid When Promoting Goods on Marketplaces
In this article, we will review the common mistakes sellers make when advertising their products and discuss how to avoid them. Mistake...
Jan 29, 2025


e-Commerce Trends and Challenges in 2025. How will the marketplace adapt to new conditions?
Electronic commerce (e-commerce) is experiencing rapid growth, and 2025 is projected to be a turning point for the industry....
Jan 29, 2025


Whiz.io - The new member of association
The foundation of WHIZ.IO GROUP's history lies in the concept that small and medium-sized business representatives have the chance to...
Jan 16, 2025


What is Brand Differentiation and How Does It Increase Customer Trust?
Brand differentiation is the art of capturing potential customers' attention and distinguishing your brand in the marketplace by...
Jan 15, 2025
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