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Ecommerce Marketing Manager

Sep 25
2 min read

Dressup Group has been operating in the Georgian market for 32 years and is the exclusive representative of internationally recognized clothing and footwear brands, including Levi’s, Lacoste, CK, Tommy Hilfiger, Tommy Jeans, Gant, Samsonite, Guess, Lee, Wrangler, Jack & Jones, Mavi, Etam, Converse, Vans, Adidas, and others.

The company operates more than 90 stores in Tbilisi, Rustavi, Batumi, and Zugdidi, as well as an online store — Dressup.ge.


Dressup.ge is a leading e-commerce platform in Georgia in the fashion sector, bringing together internationally recognized clothing and footwear brands. The company is looking for an E-commerce Marketer who will be responsible for developing the Home, Kids, and Personal Care categories, increasing brand awareness, and supporting sales.

The position combines category marketing management with the full cycle of promotional activities — from receiving a promotion brief from the commercial team, through briefing and coordination with internal teams, to the final launch.

✨ Why Dressup?

We want you to feel valued and comfortable at work, which is why we offer:

  • Corporate discounts at Dressup stores;

  • Anniversary and wedding leave;

  • A gift on the birth of a child;

  • Real opportunities for career development and promotion;

  • Health insurance;

  • Special conditions for FitPass services;

  • Encouragement and support for your ideas.

Work Format

  • Working hours: 40 hours per week;

  • Work location: Head Office, 19 D. Gamrekeli Street.

Your Responsibilities

  • Identifying growth opportunities for your categories based on sales, seasonality, and trend analysis;

  • Defining marketing strategies, objectives, communication channels, and key messages for the categories;

  • Planning, executing, and coordinating campaigns;

  • Monitoring sales performance and marketing results, evaluating the effectiveness of activities, and preparing monthly reports;

  • Managing the promotional activity calendar and contributing to the development of monthly SMM and Web calendars;

  • Sourcing and adapting necessary materials from international partner brands;

  • Organizing joint projects with influencers, designers, and other partners;

  • Managing the full promotional process for your categories, from receiving information from the commercial team to the final launch: defining communication channels, preparing detailed briefs for the Design, Content, and Digital teams, coordinating the workflow, and ensuring the quality of final materials;

  • Performing other relevant tasks within your area of responsibility based on the operational needs of Dressup.ge.

What We’re Looking For

  • At least 2 years of experience in marketing, digital marketing, SMM, or a related field;

  • Ability to analyze sales and marketing data and identify trends and new opportunities;

  • Ability to translate customer needs and business objectives into relevant marketing activities;

  • Strong aesthetic sense and ability to recognize visual and content trends;

  • Strong command of English (B2 level preferred);

  • Ability to collaborate effectively with different teams and external partners, manage multiple processes simultaneously, and follow tasks through to completion.

Candidate Selection

If you are interested, please upload your CV/resume by October 22, 2026.

Only shortlisted candidates will be contacted.

Good luck!

 
 
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