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Latest News
In our blog, you will get acquainted with the latest trends in e-commerce, interesting articles, expert opinions, important industrial events, and practical tips that will help you achieve success in the dynamic world of e-commerce.


What is the impact of brand advertising on B2B sales?
In the current situation, the main tool in a marketer's activity is contextual advertising. In today's article, we want to talk about...
Jan 14, 2025


How to Increase the Margin on Goods While Selling on a Marketplace
Many sellers stop striving for growth once they achieve initial success. However, to earn more, it's essential to explore new strategies....
Jan 14, 2025


here's a checklist to help improve e-commerce website conversion rates:
Website Design and User Experience: Responsive Design: Ensure your website is mobile-friendly and responsive across all devices. Clear...
Dec 13, 2024


Amazon takes on Temu and Shein with discount ‘Amazon Haul’ store
Amazon has rolled out its answer to the discounted, low-cost storefronts of Temu and Shein. The Amazon Haul store, currently available...
Dec 13, 2024


How to Use Trendwatching in eCommerce Marketing
In order for a business to remain competitive in a rapidly changing market, it is important to stay aware of current trends: to monitor...
Dec 13, 2024


Why respond to customer feedback? - 5 reasons you should definitely know
Potential customers read your responses If you think that only negative customer feedback needs to be addressed, think again. 96% of...
Dec 6, 2024


United Payment
United Payment is a leading international financial institution operating under the FaaS (Fintech as a Service) model, delivering...
Nov 18, 2024


Ensure sustainable business growth by adapting to ever-changing customer demands
Fueled by consumer behavior and technological innovation, eCommerce sales are forecast to reach $1.6 trillion in revenue by 2027. For...
Nov 11, 2024


Cenomi Retail - The new member of association
“Cenomi Retail” is one of the leading international companies in the fashion industry, representing around 90 brands and holding the...
Nov 1, 2024


Building a Successful Online Grocery Store
Building a Successful Online Grocery Store Even a few years ago, the field of product delivery was not so developed. A large number of...
Oct 25, 2024


What Trends Do Research Show for Holiday Ecommerce Strategies in 2024?
According to WooCommerce research, the strategies that representatives of the online trade field use aim to increase sales during Black...
Oct 15, 2024


Show Technic Center - New Member of the Association
Show Technic Center (Music House) has officially become a member of eCommerce Association Georgia.
Oct 14, 2024


Shopping Platforms on Social Media: Trust and Challenges
Users have significantly more trust in shopping platforms on social media compared to other channels. According to a study by Chubb, 85%...
Oct 8, 2024


Exciting Opportunity for Georgian Businesses at the China International Import Expo 2024!
We are pleased to share an incredible opportunity for Georgian eCommerce businesses! Taovation has reached out to us about the upcoming...
Oct 7, 2024


Giraffe.ge - The new member of association
Giraffe Cyber Security is an innovative company in the cybersecurity field, specializing in protecting businesses and organizations from...
Sep 20, 2024


LIZ.GE - the new member of Association
LIZ.GE is a company specializing in creating unique and memorable gifts. Our mission is to help you choose the perfect gift for your...
Sep 19, 2024


Wolt - the new member of Association
The technological company "Wolt" was founded in 2014 in Helsinki, Finland. In its fifth year, on May 11, 2018, it began operations in...
Sep 19, 2024


How to Align Lead Gen Content and Messaging to Target Personas
Creating target personas helps marketers tailor their content and messaging to resonate with a specific group of people that are a good...
Sep 17, 2024


eCommerce Marketing Terms Every Marketer Should Know
1️⃣ SEO (Search Engine Optimization) - The process of optimizing a website for search engines to improve visibility and increase...
Sep 6, 2024


Top 10 e-Commerce Platforms in Europe
Europe is one of the world’s largest e-commerce markets, alongside China and the US. It is home to major giants like Ikea, Zalando, and...
Sep 2, 2024
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